How To Create A Lead Form On MailChimp

Email marketing can do wonders for your business. It allows you cut through the noise of the competition, build trust with your ideal customers, and reach your audience in a more personal place. But is your email doing what you need it to do? Does it have a clear call to action that leads them to the next step?

Leading subscribers to your website can sometimes be what loses them. In our busy lives, people want a clear and concise experience from the first click. In comes the great Lead Form. MailChimp allows you to create simple, straight-forward lead forms that can greatly benefit your marketing efforts. They are customizable and easy to make! Keep reading to learn how to simply create a lead form with MailChimp:

Once you have a MailChimp account and are logged in, click the “Lists” button in the top left. From here, you can either create a new list like we did, or choose an existing list. Once you have chosen a list, click on “Signup forms”.




Here, you have options on what kind of form you would like to create. You can create one that acts as it’s own landing page or a pop-up that you can easily embed into your website. Choose whatever one will work best for you and your plan!


From there, you will find your normal MailChimp drag-and-drop format so that you can create your form exactly how you want it. You are able to customize it to your brand colors, add images, and more!

Screen Shot 2018-05-03 at 10.45.52 AM

Voila! You can create a lead form for a range of different things, such as collecting emails for your list or collecting leads from an ad! They can be a great asset for your business, so get to creating!

You can find the lead form we created for our blog readers here, sign up so that you don’t miss out on new posts, free downloads, special offers, and more!

Need some more assistance? We are happy to help! Contact us today to learn more about what Infuze Marketing can do for your business.


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